Practice Safe Breath

    Commercials are good ways of showing off a product, getting across a message or showing a trailer for a show or movie. Now adays the commercials are starting to come across more sexual and that gives the audience a different message. For example the commercial for dentene ice gum. The slogan is practice safe breath. They have a bunch of situations where a guy and a girl would be about to "hook up" and they would need the dentene ice gum for safety, but the hidden message is actually practice safe sex so the guy would be getting a condom instead of gum making it the commercial more sexual. Another way commercials are coming across with the wrong message is when you see a commercial for axe or other colognes you have women in hardly any clothes on. They also show you that by wearing that cologne you can get any lady you want and women will just through themselves at you. I think this is wrong and marketers should start coming up with different tactics then sexually commercials to grab your attention. Our society can be a lot more creative then to come up with someone to put women down and to make everything have a hidden message about sex or how it is easy to get a girl if you wear a certain cologne.